Case studies and fundraising materials to help you reach your goals
Independent Residential Living of Central Indiana sought to rebrand itself with an identity that more closely reflected how its services and mission had evolved since it was founded. The not-for-profit organization chose Tangram, naming itself after a classic puzzle in which the challenge lies in building shapes out of a set of seven geometric forms, … More…
At Crown Hill Cemetery, the third-largest non-governmental cemetery in the U.S., one of its most famous of its memorials honors Mary Ella McGinnis, who died on August 6, 1875, at the age of six. If a visitor stands in just the right spot at the right time of day, her monument appears to make eye … More…
Madam C. J. Walker became America’s first self-made female millionaire. This dynamic entrepreneur built a cosmetics empire on a hair-care product that she created to treat her own hair loss. She built her company in Indianapolis, Indiana, along with an architectural gem of a facility that combined a theatre with spaces devoted to community use. … More…
Renowned for staging plays that tackle sensitive themes and subject matter, the Phoenix Theatre is one of only a few Actors Equity member institutions in Indiana. For the covers of a fundraising brochure designed to assist the Phoenix in renovating its facility and meeting other fiscal needs, B Plus C Communications created a pair of … More…
Founded in 1863 as a not-for-profit institution, the third-largest non-governmental cemetery in the United States occupies 555 acres in the heart of Indianapolis, Indiana. Crown Hill Cemetery relies on its not-for-profit Heritage Foundation to fund the preservation and restoration of the historic treasures on its grounds. The Heritage Foundation calls on B Plus C Communications … More…
This 501(c)(3) not-for-profit organization serving persons with disabilities needed a headquarters building that could bring all its staff together within the community they serve. To assist with fundraising efforts targeting the costs of designing and building the facility, B Plus C Communications created a brochure that told the organization’s unique story through the eyes and … More…
Indiana/World Skating Academy offers a place to learn and have fun, and provides elite coaching for world-class ice-skating competitors from around the work and family togetherness for local residents. Since it opened its doors in 1987, I/WSA has nurtured talent, added ongoing revenue to the City of Indianapolis, and donated ice time to other community … More…
The Indiana Dental Association’s Annual Session brings together practitioners from around the state for continuing education and social events. When the Association used a thematic tag line (“Beyond Tomorrow, Beyond Ourselves”) to tie together one year’s activities, B Plus C Communications created a signature image for use on printed pieces that signed up exhibitors, registered … More…
The membership of the Indiana Dental Association includes approximately 80% of the state’s practitioners. The IDA’s Annual Session provides continuing education opportunities and social events in a gathering typically hosted in Indianapolis or in French Lick, Indiana. The Registration Brochure provides prospective attendees with information about educational seminars, association business meetings, and more aspects of … More…
Crown Hill Cemetery embarked on a Master Plan to support this historic not-for-profit institution’s restoration, preservation, and community-partnership needs. Following up on the opportunities and challenges identified in this document, the Crown Hill Heritage Foundation used direct mail to reach its donor audience with a message about the cemetery’s origins. Titled “From Strawberry Hill to … More…